TY - BOOK AU - Zikmund,Willim G...(etal). AU - TI - Business research methods. SN - 978 81 375 1851 9 U1 - 658.0072/B976 PY - 0000///Cengage Learning. PY - 2013/// CY - New Delhi. KW - Business Research. KW - Business Research N1 - Includes index(P744-750) and bibliography and glossary(P724-736). ER -